2026-2028 Strategic Plan

Our 2026–2028 Strategic Plan charts a bold, community-powered path toward a more resilient and equitable local food system in Tennessee.

Learn how you can support this work as we prepare for an exciting year ahead.

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Message From Our Executive Director

Since joining Tennessee Local Food, it has been my privilege to build meaningful relationships with farmers and local food advocates across the state. These conversations, coupled with my own experience working in agriculture, have sharpened my understanding of the unique challenges that underpin our small to midsize farming community. The need for local food has never been more pressing, and I am filled with hope and inspiration knowing how many people want our farmers and local food systems to thrive.

Thanks to the generous support of The Frist Foundation, we had the opportunity to develop this three-year strategic plan that will guide our organization from 2026 to 2028. The Frist Foundation’s investment allowed us to listen to our community partners and the farmers we serve, ensuring that our goals and priorities reflect their needs while leveraging Tennessee Local Food’s unique strengths and position within the state. 

Throughout the planning process, the key priorities we heard from stakeholders across Tennessee were clear. Farmers need access to reliable markets, and more time, support, and trusted resources to help them run their businesses. Tennessee Local Food is uniquely positioned to support farm viability, which will improve statewide access to local food, promote regenerative farming practices, and build a robust and resilient food system for Tennessee.  

I’m proud of how far we’ve come and am excited about the road ahead as we continue advancing this vital work together.

Natalie Ashker Seevers,
Executive Director

The Landscape: Farmers and the Future of Local Food

Tennessee’s farmers are at the heart of healthy communities. They grow the food that sustains families, food banks, schools, hospitals, and other institutions. Local farmers also strengthen economies, care for the land, and ensure access to food close to home. 

Unfortunately, small and mid-sized growers face mounting challenges: limited resources, restricted market access, and barriers to long-term financial security.

  • FARMER & LAND ACCESS: We face a shortage of young farmers trained in regenerative agriculture, and those ready to farm often encounter steep barriers to accessing land and capital.

  • FOOD ACCESS & SAFETY: More than one million Tennesseans experience food insecurity and lack access to affordable, nutritious food.

  • ECONOMY: Vegetables and fruits make up less than 1% of crops grown in Tennessee.

  • HEALTH:Fewer than 7% of Tennesseans eat the recommended amounts of fruits and vegetables.

  • ENVIRONMENTAL RESILIENCE: Extreme weather events increasingly threaten food production. Local, regenerative agriculture is better equipped to adapt to these changes.

    For references, see the full report below.

Where We Make an Impact

SUPPORT

Increasing Farmer Access to Markets and Resources

We provide financial assistance during times of crisis, support creative land access solutions, and help farmers grow their businesses.

ONGOING PROGRAMS INCLUDE

Farmer Relief Fund: Provides direct financial assistance to farmers impacted by weather-related events.

Growers News: Shares vital resources that help farmers stay connected and informed.

Farmer Advocacy: Tennessee Local Food creates space for farmers to share their stories, stay informed about policies that impact their livelihoods, and build a stronger collective voice across the state.

EDUCATE

Providing Educational Opportunities for Producers and Consumers

Farmers receive training in sustainable production and business practices, and consumers learn how their food choices support local agriculture and strengthen communities. 

ONGOING PROGRAMS INCLUDE:

Tennessee Local Food Summit: Our statewide conference brings together hundreds of farmers, local food advocates, and consumers to advance the local food movement. We’ve awarded 120 scholarships in the last four years to make participation more accessible.

Farmer Field Days and Workshops: Provide farmers with hands-on learning opportunities to improve operations.

CONNECT

Building Bridges for
Collective Impact

By leveraging our statewide network, we help farmers access new opportunities, connect partners with shared goals, and create spaces for collaboration. Every connection we foster multiplies the impact of our mission. 

OUR CORE ACTIVITIES INCLUDE

Resource Navigation: Serving as a trusted point of contact for the local food movement, we connect individuals and organizations daily to information, partnerships, and opportunities that strengthen Tennessee’s local food system.

Strategic Priorities

Developed in partnership with our Strategic Planning Committee, this process engaged board members, our staff, farmers, community partners, and funders through in-depth discovery, stakeholder interviews, and facilitated planning sessions. By combining community insight with board leadership and staff expertise, the process produced a clear, aligned three-year strategic plan to guide Tennessee Local Food into its next phase of growth.

These priorities represent the most important investments Tennessee Local Food will make over the next three years to deepen impact, expand reach, and strengthen organizational capacity.

  • A farmer’s most valuable resource is time. Every hour spent on taxes, legal issues, or grant applications is an hour not spent growing and selling food.

    Tennessee Local Food is committed to building a suite of services that reduces unnecessary administrative burdens.

  • From our earliest days, farmers have been asking for a space to connect, and consumers have sought a way to engage more deeply with the local food movement. A membership model will create that shared space.

    Farmers will gain access to resources, networking opportunities, and collective advocacy, while consumers and partners can support a stronger food system. There is power in organized membership: when food system stakeholders connect, they gain a stronger voice and accelerate solutions that no single farm could tackle alone.

  • Farmers, like all businesses, need access to reliable markets to survive. Yet, many small and mid-sized farmers lack the capacity to market their products effectively or identify the sales channels that best fit their operations. 

    With our statewide network of food system stakeholders, we will support farmers by providing market matchmaking and coordination, relationship building, prospecting, and advocacy to strengthen market access and create equitable growth opportunities.

  • To meet the growing need for disaster recovery support, we will expand and diversify the Fund’s donor base, while also increasing awareness among partners and supporters. Strengthening this program ensures a safety net for local food production during times of crisis. 

  • To achieve these ambitious priorities, Tennessee Local Food will strengthen its internal capacity. With only two part-time staff members, the demand for support currently exceeds our operational bandwidth. Our immediate priority is to focus capacity on measuring and communicating impact to funders and partners, building a compelling case for greater investment. 

Turning Vision into Action

Over the last three years, our team has implemented yearly roadmaps with quarterly goals and KPIs to ensure progress toward our mission. This system enables us to remain focused on our highest priorities. With this structure in place, we will turn our vision into a reality by achieving these goals by 2028.

Build a Suite of Farmer Services

  • GOAL 1: Build a network of service providers offering operational support, including tax preparation, legal, grants and other services.

  • GOAL 2: Launch membership packages that bundle essential services at reduced rates.

  • GOAL 3: Develop evaluation tools to measure the program’s impact on farm profitability.

Increase Farmer Access to Markets

  • GOAL 1: Develop a statewide database linking producers with restaurants, farmers’ markets, direct-to-consumer options, and wholesale and institutional buyers.

  • GOAL 2: Engage new funding partners to sustain the program and begin hosting matchmaking opportunities for farmers and buyers.

  • GOAL 3: Evaluate the success of new market connections and measure revenue growth among participating farms.

Sustain the Local Food Movement

Through a Membership Model

  • GOAL 1: Launch a statewide membership platform with tiered benefits for farmers, businesses, market managers, and individuals.

  • GOAL 2: Convene regular gatherings that foster problem-solving, collaboration, advocacy, and shared learning through technical assistance.

  • GOAL 3: Measure member growth, engagement, and satisfaction.

Strengthen the Farmer Relief Fund

  • GOAL 1: Strengthen brand identity, messaging, and donor outreach for the Fund.

  • GOAL 2: Diversify donor streams and launch new fundraising campaigns to ensure year-round contributions.

  • GOAL 3: Develop a targeted outreach strategy to increase awareness of the Fund among farmers impacted by natural disasters.

Achieve Operational Excellence

  • GOAL 1: Build evaluation systems that clearly communicate program impact to ensure ongoing investments from key stakeholders.

  • GOAL 2: Expand staff capacity to two full-time and two part-time roles and add two new board members.

  • GOAL 3: Utilze evaluation systems to invest resources toward the highest-impact activities.

Closing Statements

What started as a single summit has grown into a statewide movement that connects farmers, consumers, and partners, all united by a shared belief: Tennessee once fed itself, and it can do so again.

Today, Tennessee Local Food continues to build on that vision by supporting, educating, and connecting the people who make our local food system thrive.

Acknowledgements

This strategic plan reflects the input and effort of the many people who believe in the power of local food. We extend our gratitude to the representatives from the following organizations and farms who shared their time and insight through interviews and surveys:

  • The Nashville Food Project
    Farmer’s Friend
    The Welcome Garden
    Bells Bend Farm
    Sweeter Days Farm
    Rooted East Knoxville
    Athena’s Harvest Farm
    Southeast Tennessee Young Farmers Coalition
    Tennessee State University
    Tennessee Department of Agriculture
    The United Way Knoxville
    Northwest Tennessee Local Food Network
    Smokin’ Oaks Organic Farms & Market
    Ursula King
    Vuck Farm
    Una Acre Farm
    Jeff Poppen
    Zysis Garden

To our Board of Directors: We thank you for your time, guidance, wisdom, and expertise throughout the planning process.

To our staff and volunteers: We thank you for your passion and commitment to bring this mission to life every day.

Special thanks to The Frist Foundation for supporting this strategic planning process, which allowed us to hire Brittany Jewett, LMSW, from b.Renovo Consulting to facilitate interviews, focus groups, coaching, and our board retreat.

We are grateful to the Frist Foundation for acknowledging the importance of this vision and investing in a future where Tennessee’s local food system is resilient, equitable, and thriving.

  • Brenda Butka, Board Chair
    Dolapo Moloye, Treasurer
    Kristina Villa, Secretary
    John Patrick
    Keith Loiseau
    Lynn Maddox
    Dan Fernandez
    Maxwell Patterson
    Rev. Kate Fields


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2026-2028 Strategic Plan

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